eOption Launches OptionsPlay® Ideas

Simplifying investment decisions and increasing self-directed investor engagement, OptionsPlay® Ideas is available on eOptions’ implementation of the Scivantage Investment™ Platform

JERSEY CITY, NJ — December 8, 2014eOption, a division of Regal Securities, an established broker-dealer for over 30 years with offices throughout the country, announced today that it has added OptionsPlay Ideas to the eOption platform, further providing innovative and intuitive trading tools to its self-directed clients. Through the addition of OptionsPlay, which bundles multiple tools and techniques into powerful and easy-to-use solutions for investors of all levels, eOption is able to increase its engagement with the self-directed investor segment, fueling client acquisition and raising overall retention rates for the institution.

“eOption is excited to be the first online broker to launch OptionsPlay as a free service to our clients,” said Shawn Herrin, eOption Chief Operating Officer. “OptionsPlay’s unique set of tools is designed with the objective of enabling our clients to better optimize income opportunities, learn new trading strategies and manage risk associated with existing portfolios.“

Powered by innovative analytics, intuitive visuals and natural language processing, OptionsPlay Ideas aims to transform the investors’ market data research process. By providing data-driven results, OptionsPlay allows for more intelligent trading decisions that lead to the goal of optimal returns.

“As investment decision making expands into more self-directed channels, banks and brokerages such as eOption need more tools that enable active investors to effectively gather and retain assets in a highly competitive market,” said Mark Engelhardt, OptionsPlay CEO. “OptionsPlay Ideas seeks to simplify investment decision making by providing investors with a unique visualization of unbiased technical and fundamental equity analysis that enables them to identify trading opportunities, as well as execute on previously complex investment strategies. Its intuitive layout makes it easily accessible to qualified investors, including those with limited options trading experience.”

Through the OptionsPlay Ideas solution, eOption now offers a wide array of unique capabilities for users to leverage, while aiming to maximize potential returns, including:

  • Daily Trade Ideas: based on objective technical and fundamental equity analysis
  • Proprietary OptionsPlay Score: aims to streamline the evaluation of risk and reward, probability of profit, and breakeven price of every trade
  • Natural Language Processing: trade signals and supporting technical data are presented in plain language terms
  • Trading Strategy Checklist: evaluates any stock or option order instantly, in order to justify and support the strategy against complex market conditions
  • Trade Strategy Visualization: allows investors to compare any three trading strategies for any stock with ease
  • Seamless Integration into any Brokerage Platform, including the Scivantage Investment™ Platform: features pre-fill order tickets or flexible API delivery options

Recognizing the tremendous impact OptionsPlay can have on investor activity, Scivantage®, a Global FinTech 100 technology provider of information-enabled software dedicated to transforming complex information and processes into intuitive user experiences for the financial services industry, has integrated OptionsPlay Ideas into the Scivantage Investment™ Platform. eOption was able to leverage their existing Scivantage Investment Platform to quickly and efficiently implement OptionsPlay Ideas for their eOption investors.

“Banks and brokerages need to differentiate themselves and not only engage the institutional clients but also find a way to capture and retain the assets of the influential retail investors, as that segment is continuing to grow,” said Cameron Routh, Executive Vice President, Corporate Development at Scivantage. “By adopting the OptionsPlay Ideas platform, firms benefit from investors increasing their trading orders, which will in turn result in a more profitable environment for their brokerage business.”

To learn more about OptionsPlay Ideas, visit www.scivantage.com/optionsplay .

Supporting documentation will be supplied upon request.

About eOption

eOption offers an efficient trading environment to execute trades with a deep discount on commissions. Clients have the ability to realize immediate significant savings with a no frills approach to trading. Low-cost trades combined with fast execution provide an efficient environment for investors, whether it’s selling covered calls or placing four-leg iron condors. For those interested in a more sophisticated offering, eOption supports a direct access platform for active traders. While options are the focus, eOption also offers a full range of investment products and services to a broad range of customers worldwide. Leveraging strengths with the experience and longstanding history of parent company, Regal Securities, Inc., eOption provides an efficient and affordable trading environment. For more information, please visit www.eOption.com .

About Regal Securities, Inc.

Regal Securities, Inc., member FINRA/SIPC, was established in 1977 as an independent brokerage firm known for select service and flexibility and caters to financial professionals looking for access to best-in-class resources to grow their business independently. Regal provides full service custody functions as well as a breadth of internal resources such as Relationship Management, IT, Fixed Income, Syndicate , and marketing support for Registered Representatives, Broker-Dealers, Investment Adviser Representatives as well as Registered Investment Adviser firms. Regal’s ability to handle diverse lines of business along with a culture of partnership, collaboration and professionalism combine to achieve the mutual goal of success for the company and its representatives. For more information, please visit www.eregal.com .

About Scivantage

Scivantage® is a Global FinTech 100 technology provider of information-enabled software dedicated to transforming complex information and processes into intuitive user experiences for the financial services industry. With proven expertise in online brokerage, tax and portfolio reporting, and wealth management applications, Scivantage delivers intelligent and actionable information that goes beyond the boundaries of traditional financial software, helping improve investment decisions. Leading financial institutions, including broker-dealers, mutual fund companies, bank custodians, trust and prime brokers, depend on Scivantage’s cloud-based technology to achieve critical business insights, generate new revenue and build stronger customer relationships. For more information, please visit www.scivantage.com or contact us at +1.866.724.8268.

Transcending Technology™

About OptionsPlay

Headquartered in Jersey City, NJ, OptionsPlay® is a product of Syrah Trading Technologies, a joint venture by LEAF Capital Advisors and Scivantage. The team brings a new level of innovation to financial services, with the common goal of transforming the way investors think about trading. OptionsPlay Ideas is the first product in a suite of OptionsPlay offerings rolling out over the next year. With the clear mission to transform the tools and techniques of Wall Street options traders into powerful and easy-to-use solutions for investors, financial institutions can implement OptionsPlay Ideas to generate new revenue and build stronger customer relationships. For more information visit www.optionsplay.com or contact us at 855-557-5297.

Options involve risk and are not suitable for all investors. Before considering any option transaction, please read Characteristics and Risks of Standardized Options.

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Posted in Press Release.